MSR-Traffic celebrates 10th anniversary

Insights into the beginnings of the Lower Bavarian company


MSR-Traffic GmbH was officially founded in 2009. It is a so-called spin-off of the company MSR-Electronic GmbH (specialist for gas warning systems, i. a. for underground car parks). Now it is an important subsidiary of the family holding company MSR-Group GmbH.


Development of the company


For many years the start-up MSR-Traffic was relatively unknown in the industry sector. In the beginning the company has put a lot of development work into wired magnetic field sensors (today these are wireless, i.e. battery powered).

As is so often the case with start-ups, various approaches were tested. Thus, MSR-Traffic tried out the use of the sensor technology in a wide variety of applications (truck single-space detection, barrier control, etc.).

In the first years the learning curve was very steep. Thus, MSR-Traffic was able to quickly recognize that innovative indoor and outdoor parking guidance systems would be the focus.

Different technologies were tested for years on:

  • quality
  • price
  • accuracy

This was done until the customer could be offered the optimum product for each application.


Turnkey parking guidance systems


Matrix-LED Display from MSR-Traffic for intelligent indoor parking guidance systems

©MSR-Traffic GmbH Germany, Matrix-LED Display

The result of the development was that MSR-Traffic concentrated on ultrasonic sensors for indoor applications. For outdoor applications MSR-Traffic develops wireless magnetic field sensors.

In combination with a wide range of display panels in LED and LCD technology, the company was and is able to tailor parking guidance systems perfectly to individual customer requirements.

A particular advantage from the customer's point of view is that the systems can be offered as turnkey solutions (including assembly and installation).


With distributors in several countries and own offices in Austria, Croatia, Sweden and Italy, the company continues to grow.


For more product information, simply browse the online catalog or feel free to call us at +49 (0)8351-90040.


From the idea to the turnkey parking guidance system. 

MSR-Traffic  offers innovative sensor technology and intelligent parking guidance systems that enable counting and single space detection of vehicles indoors  and outdoors.  Drivers are quickly guided to the next available parking space via dynamic traffic control technology or via app. With  magnetic field sensorscamerasultrasonic sensors and state-of-the-art   LED displays,  the company offers innovative products and solutions for finding and monitoring parking spaces. In addition to the development, production and sales of intelligent parking guidance systems, MSR-Traffic also supports the planning and installation on site. If you have any questions, please feel free to call us, send us an email or contact one of our European branches.