Insights into the beginnings of the Lower Bavarian company
MSR-Traffic GmbH was officially founded in 2009. It is a so-called spin-off of the company MSR-Electronic GmbH (specialist for gas warning systems, i. a. for underground car parks). Now it is an important subsidiary of the family holding company MSR-Group GmbH.
Development of the company
For many years the start-up MSR-Traffic was relatively unknown in the industry sector. In the beginning the company has put a lot of development work into wired magnetic field sensors (today these are wireless, i.e. battery powered).
As is so often the case with start-ups, various approaches were tested. Thus, MSR-Traffic tried out the use of the sensor technology in a wide variety of applications (truck single-space detection, barrier control, etc.).
In the first years the learning curve was very steep. Thus, MSR-Traffic was able to quickly recognize that innovative indoor and outdoor parking guidance systems would be the focus.
Different technologies were tested for years on:
This was done until the customer could be offered the optimum product for each application.
Turnkey parking guidance systems
The result of the development was that MSR-Traffic concentrated on ultrasonic sensors for indoor applications. For outdoor applications MSR-Traffic develops wireless magnetic field sensors.
In combination with a wide range of display panels in LED and LCD technology, the company was and is able to tailor parking guidance systems perfectly to individual customer requirements.
A particular advantage from the customer's point of view is that the systems can be offered as turnkey solutions (including assembly and installation).
With distributors in several countries and own offices in Austria, Croatia, Sweden and Italy, the company continues to grow.
For more product information, simply browse the online catalog or feel free to call us at +49 (0)8351-90040.